LVMH
DFS Group, the leading luxury travel retailer and division of LVMH (Louis Vuitton Moët Hennessy), operates over 30 duty free stores around the world in airports and downtown destinations. The brand's vision and identity were brought to life through international campaigns, digital and social media content, and development of new designs to support the brand's retail functions.
Design Direction
Digital & Social Design
Branded Content
Design Direction
Creative & Art Direction | Production Support | Adaptions to Site & Social | Guidelines
Photography: Alice Gao
Catalog Design
Editorial Layout | Content Creation | Production | Copywriting
Partnerships
Design Direction | Print & Film Asset Creation | Content Creation | Copywriting
Digital & Social Content
Editorial Layout | Content Partnerships | Website Layout | Social Media Guidelines | Email Design
The following case study was completed under employment at LVMH.